Live United

Client - United Way of Acadiana

The Campaign

Lead with us! Children throughout South Louisiana are being transformed through the Leader in Me Program, an effort coordinated by United Way of Acadiana. The program, which is modeled after Stephen Covey’s 7 Habits of Highly Effective People is instilling leadership skills in both students and staff and is making a tangible impact on the individuals, the schools and the Acadiana community at large.

Join the movement! More than 4,000 volunteers have fueled the movement to improve lives in Acadiana. You can find out which volunteer program is a fit for you and sign up through the United Way of Acadiana website http://www.unitedwayofacadiana.org/action/Volunteer-Center.

The Client

Holbrook Multi Media was hired by United Way of Acadiana to craft a strategic campaign aimed at improving donor relations and increasing volunteer participation.

The Holbrook Approach

To achieve the non-profit’s goal Holbrook set out to capture the stories and impact United Way of Acadiana has on the region and present it in a captivating video story-boarded, shot, produced, composed, and edited by Holbrook.